US analysis presentations what shoppers are maximum considering
7 August 2023
1 minute learn
Meals fuels our our bodies, nourishes our minds and makes the time we spend with friends and family much more significant. It could additionally affect our well being, our leisure pursuits and provides us a style of alternative cultures.
As a advertising company obsessive about meals and pushed to discover client cravings, our urge for food for uncovering what’s making the plate lately and someday must come as no marvel.
That’s why we surveyed greater than 700 early meals adopters from around the U.S. to determine what they’re maximum concerned with with regards to culinary, diet and sustainability subjects. Those early adopters steadily have interaction with food and drinks content material on-line, love making an attempt new issues and constitute quite a lot of geographies, generations – Gen Z to boomers – and family sorts.
We’re excited to proportion what we’ve found out as a part of our first Client Interest File.
So what did we be informed? You’ll want to obtain the file for the whole main points however right here’s a sneak peek:
They’re desperate to discover international flavors.
They’re longing for new tactics to arrange veggies.
Meals with intestine and cognitive well being advantages are most sensible of thoughts.
Decreasing meals waste is a space they need to discover.
In finding those insights and extra within the Client Interest File.