Promotional Function with Whickr
An equine teammate is the most important, and with Whickr, your very best spouse might be nearer than you assume
Dressage is all about coaching, and that tough dating between horse and rider. For grand prix rider Lucy Amy, discovering the precise dancing spouse is essential to good fortune within the game. Discovering her present best horse Rudy as a young person was once what set her personal profession in movement. Since then, she and Rudy have long gone on to achieve the best stage within the game, completing because the highest-placed Brit on the 2022 under-25 Eu Dressage Championships alongside the best way.
“In addition to the time and endurance required to do smartly in dressage, you wish to have the precise teammate, the precise horse for you,” says Lucy. “Rudy is principally my easiest pal.”
However discovering your very best equine spouse is more uncomplicated stated than achieved. In any case, now not each horse fits each rider, and lots of patrons to find themselves pursuing a nerve-racking, time-sucking – and steadily fruitless – horse-hunt.
What will have to be essentially the most thrilling acquire of your existence can steadily change into a chore, whether or not that’s right down to misguided advertisements, uncommunicative dealers or misplaced hours spent scrolling wrong horses. Nevertheless it doesn’t should be this fashion.
For Lucy, her reviews of each purchasing and promoting dressage horses were remodeled since she started the usage of Whickr, the fashionable equine market, that’s designed in particular to make purchasing and promoting more secure, and unfastened from trouble.
The rising Whickr marketplace offers Lucy get right of entry to to an enormous vary of doable patrons, in addition to horses on the market, which means it turns into more uncomplicated to shop for horses nearer to house.
“Since Brexit it has change into tougher and costlier to import horses from Europe, however with Whickr’s talent to glue you to horses on the market on your house, it turns into more uncomplicated to seek out the precise horse with out all of the further import prices,” Lucy explains.
“With Whickr, my horse offered in every week”
As a hectic skilled rider with younger horses to promote, Lucy has struggled to seek out time to market it her horses previously. Sitting down at a computer, collecting pictures into the precise position and answering telephone calls from patrons – all of it quantities to time she will’t spend using and coaching, and steadily doesn’t lead to a sale. However since the usage of Whickr, Lucy has felt as despite the fact that she’s at the house instantly from the phrase move.
“I latterly offered a beautiful four-year-old the usage of Whickr and it was once really easy,” she enthuses.
“I may add all of the pictures and movies immediately to the app on my telephone, and it took about 5 mins to create the ad. The patron was once in a position to peer the whole thing they sought after, and discussed to me how simple the method was once for them, too. The pony offered inside of every week.”
In addition to the user-friendly app permitting dealers to briefly create an efficient ad anyplace they occur to be, Whickr has additionally helped Lucy really feel assured that her horses are going to appropriate properties, which is her first precedence when promoting.
“It’s so essential to me that my horses move to the precise house, and that the individual is aware of what they’re purchasing,” explains Lucy.
“I to find having the ability to simply add movies to the Whickr app in reality is helping, as other people at all times need so that you could see how the pony strikes and behaves.
“And the Whickr app makes it really easy to briefly and safely be in contact with doable patrons and solution all their questions briefly, whilst keeping up privateness,” says Lucy.
So, purchasing and promoting horses doesn’t should be daunting – so long as you do it the Whickr approach.
Browse or checklist horses with Whickr and observe Whickr @equestrianmarketplace and @whickr_app
Lucy Amy’s best guidelines for purchasing dressage horses
● “Search for sort eyes and a excellent mind, as a result of dressage is all about trainability. Just right conformation and robust toes also are essential, to lend a hand a horse keep sound as they teach up the degrees.”
● “You should be affected person, and stay up for the precise horse. You need to gel as a partnership and steadily over a few years, so don’t rush into purchasing the unsuitable horse.”
● “Be as fair as imaginable about what you need, and be open concerning the stage you trip and compete at. That is helping the vendor figure out whether or not their horse will likely be best for you.”
Footage by means of Oli Lees, taken at Forest Farm Stables