The mislabelling incident came about in 2022
19 September 2023
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Turkey breast slices from Australian grocery chain Harris Farm Markets that had been mislabelled as “Made the use of 100% Australian Beef” weren’t bought in the UK, the corporate informed Reuters.
Social media posts on X and Fb shared a photograph of the wrongly labelled packaging with the caption: “WTF is that this abomination…is that this what UK now to stay up for through leisure of meals requirements” and “a brexit get advantages perhaps . Or a brexit freedom to promote you shite.”
Some customers reacted to the {photograph} believing the claimed affiliation with Brexit true, with feedback reminiscent of “Brexit, in a nutshell…,” “That is atrocious…..is that this truly what folks sought after from Brexit???,” and “Brexit bonus needless to say!!”
The manufacturer, Australia-based Harris Farm Markets, which has grocery retailer places throughout Sydney, New South Wales, and Queensland, informed Reuters that the incident came about in 2022 and was once “a labelling error by means of our provider”.
The spokesperson mentioned the corporate handiest delivers merchandise in the community in Australia and does now not send to the UK.
The United Kingdom’s Division for Atmosphere, Meals and Rural Affairs (DEFRA) informed Reuters by way of electronic mail that the United Kingdom does now not these days import turkey from Australia.
The product itself is now not provide on Harris Farm Markets’ on-line store.