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December 13, 2023
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Sara Groves 202-483-7382
Vancouver, British Columbia – The call for for moral consumerism with an emphasis on animal- and environmentally pleasant model continues to skyrocket, with the marketplace for vegan fabrics projected to surpass $11 billion in 2027—but lululemon is a holdout, proceeding to promote merchandise made from down, wool, alpaca wool, and cashmere in spite of exposés revealing that they’re cruelly produced. Is the corporate using away compassionate shoppers via proceeding to supply or even build up the volume of animal-derived fabrics it makes use of? That’s what PETA’s new shareholder solution goals to determine.
PETA—which owns inventory within the corporate—has submitted the solution forward of lululemon’s spring 2024 annual assembly, calling at the corporate’s board to fee a file that examines whether or not the corporate is harmful its recognition and shedding gross sales via proceeding to supply and promote those animal-derived fabrics. The solution issues out that PETA entities have launched more than one investigations into the wool, down, cashmere, and alpaca wool industries—which divulge that filthy residing prerequisites, intense struggling, and violent slaughter are the norm and that “accountable” labels are little greater than business humane washing.
A picture from PETA Asia’s investigation right into a cashmere farm. Credit score: PETA
“Each cashmere sweater, wool mitten, and down jacket is made from hair or feathers violently torn from the terrified animals they belonged to,” says PETA Government Vice President Tracy Reiman. “PETA is a shareholder calling on lululemon to file the real value of alienating sort shoppers who refuse to spend their cash on manufacturers that perpetuate this horrific cruelty.”
Investigations via PETA entities have printed staff decapitating mindful ducks with a lifeless awl, stomping on sheep and kicking them within the face, ripping out screaming goats’ hair with sharp steel combs, and leaving alpacas—who had been so terrified they vomited in worry—with bloody, gaping wounds after shearing, amongst many different atrocities.
PETA—whose motto reads, partially, that “animals don’t seem to be ours to put on”—opposes speciesism, a human-supremacist worldview. For more info, please consult with PETA.org, pay attention to The PETA Podcast, or observe the crowd on X (previously Twitter), Fb, or Instagram.