A brand new experiential virtual out of doors marketing campaign will release at Westfield London on Thursday 29th June to polish a gentle on London-based animal welfare charity Mayhew’s canine and cats taking a look to seek out their 2d likelihood and ‘love for lifestyles’.
The Beloved for Existence marketing campaign contains a chance for guests to the west London retail and recreational vacation spot to take an interactive quiz on Ocean Outside’s full-motion 220m² virtual display screen to look if they might doubtlessly be the only for a Mayhew canine or cat that wishes a perpetually house. The charity hopes the marketing campaign will spotlight no longer simplest the significance of the adoption of rescue animals but additionally the enhance it supplies to puppy homeowners.
On account of a mix of cost-of-living pressures on family budget and way of life adjustments in a post-pandemic global (comparable to other people having to spend extra time within the place of business), and the upward thrust in domestic dogs and kittens going to first-time puppy homeowners all the way through the pandemic, Mayhew has observed a surge in call for for its vary of veterinary and animal welfare services and products.
Mayhew is reporting a notable building up in requests from puppy homeowners to surrender their animals. Within the first 5 months of 2023 on my own, the choice of requests from puppy homeowners to surrender their canine had larger via 54%, and the similar determine for cats is 74% in comparison to the similar duration in 2022.
Sherine Wheeler, Mayhew’s Leader Government, says, “There’s a very being concerned building up in other people in search of our enhance to rehome their puppy canine and cats. Similtaneously having to function ready lists to control our capability, we’re having to paintings very onerous to seek out new tactics to achieve potential adopters and foster carers, as they too combat to make ends meet.”
She provides, “All people at Mayhew paintings tirelessly to ensure canine and cats are wholesome, and cherished for lifestyles, via other people and communities who deal with them. We do that thru a spread of preventative services and products, together with via providing veterinary remedies loose on the level of want, enhance services and products to animals and puppy homeowners in the neighborhood and naturally, we rescue and rehome canine and cats who’re searching for love for lifestyles. We are hoping this marketing campaign will inspire the general public to look how they may be able to lend a hand canine and cats at Mayhew, together with via supporting us.”
Ocean Outside UK CEO Phil Corridor mentioned: “Once a year Ocean seeks concepts that leverage the entertaining, immersive and technical alternatives of outside monitors and areas. Mayhew have completed simply that, striking creativity on the center of this marketing campaign. It’s amusing, extremely shareable and addresses crucial subject. Britain is referred to as a country of animal enthusiasts. Let’s hope those pets to find the houses they deserve.”
The marketing campaign used to be a winner in Ocean Outside’s 2022 virtual inventive festival which awards promoting house to the most productive concepts and reasons. The experiential tournament held in Westfield Sq. is hosted and produced via Ocean Labs. The interactive billboard at Westfield London is supported via an additional 11 complete movement monitors throughout West London highlighting Mayhew’s paintings.
To determine additional info please talk over with themayhew.org or seek Mayhew.
For press and media enquiries together with additional details about the knowledge featured within the liberate, please touch Esther Porta, Mayhew PR and Media Supervisor at [email protected] or name 07870 439 158
About Mayhew ‘Beloved for Existence’ marketing campaign
Guests to Westfield London can revel in Mayhew “Beloved for Existence” marketing campaign at Westfield Sq. on Thursday 29 June between 10am and 4pm.
Body of workers and volunteers from Mayhew will likely be at Westfield Sq. to proportion knowledge with the general public concerning the charity’s necessary paintings and enhance individuals with the ‘Beloved for Existence’ interactive revel in. Mayhew TheraPaws canine and volunteers can also be there to proportion the worth and affect of the charity’s flagship Animal Assisted Intervention programme which is designed to advertise bodily, social and emotional wellbeing.
For more info about adopting a canine or cat from Mayhew, please talk over with https://themayhew.org/rehome/
Established in 1886, Mayhew is an animal welfare charity operating in London and in a foreign country. We lend a hand hundreds of canine and cats in want via handing over a extensive vary of animal welfare and veterinary care services and products.
In 2022 on my own, the staff at Mayhew: –
- Performed 6,831 veterinary interventions
- Administered 3,095 vaccinations in its London vet sanatorium
- Neutered 1,078 canine and cats in its London vet sanatorium
- Delivered 553 TheraPaws healing canine engagements
- Cared for 13 canine and 9 cats thru Puppy Shelter
- Reunited 73 lacking or misplaced pets with their homeowners
- Rehomed 34 canine and 325 cats
- Neutered 12,965 canine in a foreign country
To determine extra about Mayhew’s paintings, talk over with www.themayhew.org
For adoption, sanatorium and normal enquiries, name: 020 8962 8000. To donate, name: 020 8206 5870.
About Ocean Outside
For more info about Ocean Outside please talk over with https://oceanoutdoor.com/