A advertising and marketing skilled with greater than 25 years’ enjoy, Rodrigues has served in different huge multi-nationals basically devoted to the mono-gastric section, and extra just lately in ruminants, puppy and aquaculture.
She additionally has intensive wisdom of growing a sustainable technique to agri trade, surroundings strategic path and integrating advanced purposes.
In her new place as a part of AB Vista’s control workforce, Rodrigues can be answerable for main the global advertising and marketing serve as, supporting global trade enlargement and additional growing the trade’ customer-centric way.
Rodrigues, who can be transferring to Europe from Brazil, stated: “I’m extremely joyful to be taking on this place at such an exhilarating time within the corporate’s construction, as we glance to enlarge our feed intelligence providing to present consumers and achieve new consumers around the globe.”
AB Vista’s Managing Director, Juan Ignacio Fernandez, stated: “Raquel’s experience and concepts can be vastly recommended to our trade, and we’re having a look ahead to her being a part of our workforce.”
He added: “Appointing a International Advertising and marketing Director is core to our technique of being a global chief in feed components. We’re increasing our services to lend a hand battle the expanding demanding situations of emerging feed prices and the affect of animal illnesses, via serving to consumers to toughen the dietary worth of diets and the intestine well being of animals.
“We’re dedicated to additional riding sustainability and accountability within the trade and this appointment will lend a hand boost up our affect and world marketplace proportion.”
October 11, 2023 – AB Vista