Beef intake rose 9% in 2023
16 October 2023
1 minute learn
Canada keen on export markets right through the pandemic years, negatively impacting home intake. Canadian customers shifted clear of red meat, however emerging pork costs and aggressive red meat costs appear to have shifted home call for, consistent with a up to date US Division of Agriculture (USDA) International Agricultural Knowledge Community (GAIN) record.
Canadian customers are expanding their red meat intake, and frozen garage shares are being drawn down.
The USDA’s Overseas Agricultural Provider and Ottawa forecast 1% expansion in home intake for 2024, following an estimated build up of 9% in 2023.
The Beef Promotion and Analysis Company (PRA) has been gathering levies for over 365 days at this degree. A part of the ones levies can be applied to create generic red meat advertising and marketing projects to have interaction with Canadian customers. Whilst task has no longer but commenced, it will have to lend a hand to additional re-engage Canadian customers in buying and using red meat merchandise as soon as applied.