Photograph of ‘100% red meat’ label on turkey breast from Australia, no longer UK – reality test


The mislabelling incident came about in 2022


calendar icon 19 September 2023

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Turkey breast slices from Australian grocery chain Harris Farm Markets that have been mislabelled as “Made the use of 100% Australian Beef” weren’t offered in the UK, the corporate informed Reuters.

Social media posts on X and Fb shared a photograph of the wrongly labelled packaging with the caption: “WTF is that this abomination…is that this what UK now to stay up for through rest of meals requirements” and “a brexit receive advantages perhaps . Or a brexit freedom to promote you shite.”

Some customers reacted to the {photograph} believing the claimed affiliation with Brexit true, with feedback reminiscent of “Brexit, in a nutshell…,” “That is atrocious…..is that this in point of fact what other people sought after from Brexit???,” and “Brexit bonus evidently!!”

The manufacturer, Australia-based Harris Farm Markets, which has grocery retailer places throughout Sydney, New South Wales, and Queensland, informed Reuters that the incident came about in 2022 and used to be “a labelling error through our provider”.

The spokesperson stated the corporate handiest delivers merchandise in the neighborhood in Australia and does no longer send to the UK.

The United Kingdom’s Division for Surroundings, Meals and Rural Affairs (DEFRA) informed Reuters by way of e mail that the United Kingdom does no longer these days import turkey from Australia.

The product itself is now not provide on Harris Farm Markets’ on-line store.



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